Round Barn offers great wines, cool brews, and uplifting spirits within the hills of Southwest Michigan. With their wide array of product offerings and ever-expanding locations throughout the area, they were looking to open a new spot in Coloma, Michigan. After purchasing an old Texaco gas station, they were looking for someone to help craft a visual story that was fun, inviting, and paid homage to the building’s original purpose. Incorporating elements of time’s past, old service stations, tin signs, and gritty texture we were able to bring this vision to life while building upon an existing brand.
All work was completed during my time as Partner & Creative Director of Vala Marketing.
